For The Body Shop, I designed a sleep-inspired mailer and event collateral to reflect the brand’s focus on relaxation and nighttime self-care. The packaging and event materials featured a calming celestial theme, using rich blue tones and soft, luxurious details.

• Mailer Box Design: Created a deep blue box with a starry sky background, evoking a sense of tranquility and night-time relaxation.

• Premium Finishing: Added dark blue silk ribbons for an elegant touch, enhancing the unboxing experience.

• Custom Product Fit: Designed the interior layout so products fit snugly, ensuring a secure and visually pleasing presentation.

• Branded Sticker Details: Developed minimalist blue stickers for the small product jars, maintaining a cohesive and sophisticated look.

• Event Menu Design: Created a two-tier menu for the event, printed on recycled paper with a torn-edge effect, tied with a blue string for a natural, handcrafted feel.

The sleep-themed mailer and event branding provided a soothing and immersive brand experience, reinforcing The Body Shop’s message of self-care and sustainability. The thoughtful design choices, from the celestial colour palette to the eco-friendly materials, resonated with the brand’s values and created a memorable and tactile unboxing and event experience.