Rocktails
Gift box
For Rocktails, I designed a premium gift set that includes 2 mocktail pouches and 2 cocktail glasses, focusing on a sophisticated, artisanal aesthetic. The packaging features four pastel colour variations, each complemented by elegant copper detailing to enhance the brand’s handcrafted appeal.
Color & Material Selection: Chose four pastel shades that reflect the brand’s fresh and refined identity.
Luxury Finishes: Designed an embossed copper foil sticker to seal the box, adding a tactile, high-end element.
Artisanal Touch: Incorporated a bespoke decorative copper paint stroke across each box, visually communicating craftsmanship and quality.
Elegant Detailing: Matched silk ribbons to each box color, elevating the unboxing experience and reinforcing the premium feel.
Sourcing & Production: Personally sourced every material and finish, ensuring a cohesive and high-quality final product.
The gift set successfully combined artisanal charm with luxury packaging, creating an elevated product experience. The attention to detail and high-end finishes made the Rocktails gift set a standout in the premium beverage market, enhancing brand perception and desirability. This product was launch in Selfridges and Harrods.